Battery Remix: Back by Popular Demand
Sinebrychoff has reissued Battery Remix with a vibrant design by brand acceleration agency bluemarlin. The strawberry-lime flavour was delisted in 2015, but in response to consumers’ consistent requests, the Finnish Brewery has brought it back for a limited time.
Bluemarlin redesigned Battery Energy Drinks 2018 and has been serving as the brand’s creative guardians since. Design for Battery Remix aligns with the brand’s “positively charged” aesthetic and uses bold colour to achieve standout on shelf as well as distinction from the core range. Neon pink and electric green communicate the crisp, fresh strawberry-lime flavour and signal that Battery Remix is something exciting and exclusive.
Part of the international Carlsberg Group, Sinebrychoff is a leading manufacturer of beer, ciders, soft drinks and energy drinks in Finland. The company began its brewing operations in 1819 and is the oldest brewery in the Nordic countries.