29 May 2019

Bluemarlin Take Home Gold and Silvers at the 2019 FAB Awards

A triple win at this year’s FAB awards!

Our redesign of Treat, Britannia Industries’ best-selling sandwich cream brand, was awarded Gold in the brand redesign category.

Our work on Ballantine’s 17YO Seoul Limited Edition and Wainwright’s Honey were both awarded Silver in the packaging design category.

The FAB Awards is an international Awards program focused entirely on work done for Food and Beverage brands. Recognising the critical contribution that outstanding creative work makes to building brands, The FAB Awards identifies and awards the leading agencies for their transformative work in delivering creative excellence and effective commercial results.

We are proud to share this award with our clients Britannia Industries, Chivas Brothers, and Tropical Forest Products, and thank each of them for giving us the opportunity to deliver more profitable futures for their brands.

Through insight driven intuitive design, we accelerated their brands by ensuring they live in the hands, hearts and minds of their consumers.

Meet the Winners

Our emoji-inspired redesign of Treat brought the brand’s ‘fun in the middle’ proposition to life in a more contemporary way, driving remarkable results including a +140% volume and +150% value sales increase. With an ROI of x89, the redesign paid for itself within 5 days!

Our design for Ballantine’s 17Y0 Seoul Limited Edition brings the juxtapositions between ‘traditional craft and modern vibrancy’, ‘East and West’, ‘rural and urban’, and ‘vibrancy and depth’ to life through the packaging design.

The new identity and packaging design for Wainwright’s Honey tells the brand’s dynamic story of craft, community and commitment to quality, while blending a modern artisan aesthetic with vibrant creative flair.

Contact newbusiness@bluemarlinbd.com to learn more about these projects and visit www.bluemarlinbd.com to view our latest portfolio