Pendry to speak at 2014 Packaging Innovations Conference

Simon Pendry, Creative Director bluemarlin UK, will be presenting with Sion Edwards of Warner Edwards Distillery at the 2014 Packaging Innovations Conference. 

Warner Edwards gin alongside bluemarlin London's Simon Pendry.

The pair's presentation, entitled "Building brand desirability through creative design" will first introduce conference attendees to Warner Edwards gin before guiding them through the process bluemarlin undertook to create the award-winning brand. 

About the Packaging Innovations Conference 
Packaging Innovations Conference is the place for brands to find new ideas, gain inspiration and pick up on new approaches. The event will involve over 350 leading suppliers specialising in all aspects of packaging from materials to design. Brands can be certain to find the latest innovations in packaging, and to receive vital information to achieve targets and improve your packaging for the future.

About Simon Pendry
Simon Pendry is a creative virtuoso with over 20 years experience purely within the branded packaging design industry. As Creative Director of bluemarlin UK, Simon inspires and guides the creative teams in both Bath and London to ensure stunning and effective design is consistently achieved. 

Excited by the way brands live in the world, the richness of their expression and the meaning they have in our everyday lives, Simon has used his expertise to craft brave creative work for both global and UK brands including Guinness, Imperial Leather, Bacardi, Weetabix, J20, Strongbow, Swan, Lloyds Bank, and Weight Watchers. He has also lent his talents to an array of entrepreneurial projects including notable work for Green Saffron, ZEO and Warner & Edwards. 

Simon graduated from the University of Central Lancashire with a first-class honours degree. He joined bluemarlin London in 2010.


The Conference takes place in Birmingham on the 26th February.

The presentation will take place in the International Brand Summit Theatre at 13:30 with Felicity Murray, editor at the Drinks Report, will be monitoring the talk. Detailed schedule information can be found here.


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