Patrick joined Blue Marlin Asia in January 2007 following a decade with Interbrand Singapore. During his career Patrick has worked on a wide variety of packaging, corporate and retail branding projects throughout South East Asia, Hong Kong & Greater China.

In 2003 Patrick moved to Bangkok to lead Thai Airways’ corporate rebranding effort, focusing on its brand and communications strategy, programme development, implementation assistance, and brand engagement. The project comprised 13 discrete but interrelated streams of work.

Back to Thailand leadership